Jerry Lauren – Ralph’s (Better Dressed) Older Brother

Jerry via Mister Mort

Jerry via Mister Mort

Yesterday, as I watched the first crop of photographers raise their cameras up to snap their initial round of street style photos for NYFW, I began to think about all those New York icons that won’t be captured during this week. The scope of Fashion Week is actually fairly narrow in comparison to all how vital of a city New York is to the menswear world, and there are countless men who fly under the radar, or simply don’t pop up at all during NYFW, because they’re just working away in their offices far above the frenzy in the streets below.

Jerry via Mister Mort

Jerry via Mister Mort

One such man, who I would deem to be arguably one of the best dressed New Yorkers of all time, (and possibly the best dressed brother in the Lauren family, but let’s not leap down that rabbit hole), is Jerry Lauren. As the older brother of the high emperor of men’s fashion here in the states, (and a favorite subject of one of my favorite photographers, Mister Mort) Jerry was not only a large part of the reason why Ralph decided to go into the industry to begin with (Ralph used to actually wear Jerry’s hand-me-downs growing up), but it was Jerry who first made the move to change his name from Lifshitz to Lauren. Over the years, Jerry has carved out his own respectable niche, not just within the Ralph Lauren company but in respect to his own style as well. In the Ralph Lauren universe, Jerry is the overseer, bearing the title of Executive Vice President of Men’s Creative, and helping to dictate the vision of their men’s brands across the board. At the helm of such a gargantuan ship, Jerry has that old-school, Fifth Ave. workaday businessman look to him, but what I like best about Jerry is how pared down his wardrobe is.

Jerry and Ralph Lauren

Jerry and Ralph Lauren wearing matching Rolexes

As far as I can gather the man pretty much only wears blue or white shirts, and the occasional polo, often with a cravat thrown in there for good measure. He favors the strong double breasted jacket that Ralph Lauren pushed during the “Blades” days, and that authoritative look carries through in his wide ties and occasional collar pins. To me, Jerry wears Ralph Lauren the way it should be – worn in and beat up, with the same shirt style everyday, and the combinations of trousers and jackets long nailed down. It’s an elusive thing, but Jerry actually embodies that natural spirit that his company aims for year after years. You can tell that Jerry doesn’t step into the Purple Label show room and toss out his wardrobe in exchange for that season’s glossy new wares. He’s a man that’s content wearing what he knows (and has long known) is going to work for him, and for Jerry that’s enough.

Jerry via Mister Mort

Jerry via Mister Mort

Leonard Lauren and Jerry Lauren

Leonard Lauren and Jerry Lauren

Jerry Lauren and David Lauren

Jerry Lauren and David Lauren

Jerry and his daughter Jenny

Jerry and his daughter Jenny

About these ads
4 comments
  1. He is so dashing and smart looking. Great post!

  2. Jennifer Lauren said:

    My father Jerry inspires me every day! Besides his talent and being so utterly handsome, he is the kindest, most loving father a daughter could have. I’ve never met a man with more integrity and the best advice ever! Love you so daddy! hugs!-Jenny

  3. Jerry was always the highlight of many weekends away as the families Personal Chef.. Kind ,Sensitive , Appreciative, a real gentleman!! Always could take some well meant ribbing and enjoyed real home cooking. Susan was an angel to all who knew her… Loved them both and I love looking at these pictures it brings a smile to my face and fond memories of Ralph and the family that I enjoyed for so many years..Love to them!! Ilene Shane

  4. anonymous said:

    We had the pleasure of meeting him in Paris by chance while dining at Chez L’ami Louis. He is truly an old world gentleman!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 10,295 other followers

%d bloggers like this: